Messenger Marketing in Times of COVID-19 | iZooto Office Hours Series Day 4
iZooto
Published on Apr 6, 2020
Welcome to Day 4 of the Virtual Office Hours Series from iZooto.
How can Messenger Marketing be used by Publishers who are witnessing an unprecedented spike in the traffic during this pandemic? Find the answer at 04:53
Some of the Global events become 'Marketing Moments' for everyone. This is where a channel like 'Messenger Push Notifications' becomes really really powerful. It helps publishers to deliver any piece of content directly to your reader's device. Bam!
How is Messenger Push Notifications as a channel different from Web Push Notifications? Find the Answer at 15:04
Publishers must also keep in mind that Facebook is very notorious for its policies. If you do something funny, they come on to you very hard. Now the question really is 'what can publishers do to avoid getting banned by Facebook? ' Find the answer at 21:03.
Want to know how to own your audience with Facebook Messenger? Click on the link here: https://www.izooto.com/facebook-messenger-push-notifications-definitive-guide
Table of Contents (powered by https://videoken.com)
0:00:00 Introduction
0:03:13 Facebook Messenger Marketing in Covid-19 Times
0:04:35 Messenger is hot and Covid-19 is hottest: How do you think these two can be used by publishers?
0:07:14 Marketing Moment
0:08:54 As a digital head and your editors had no idea about messenger marketing, how would you explain them?
0:11:52 As a editor, how would you not use messenger notifications at this Covid-19 time?
0:14:41 Trenches of messenger marketing
0:15:06 In case of messenger marketing how are things different as compared to push notifications?
0:18:11 What exactly is Media Template?
0:21:03 What should publishers not do and avoid getting banned?
0:26:28 Wrap up
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